First, what is SEO and how does it work?

SEO stands for search engine optimization. By definition, it is the process of optimizing your website and webpages to get “free”, “organic” traffic from search engines like Google, Yahoo and Bing.

There are plenty of clear examples and some basic (yet powerful) SEO tips to optimize a brand new website to rank #1 on Google (step-by-step).

The techniques that are taught in this SEO course include:

1. Keyword research
By doing keyword research, you can see the average number of times someone searches
for a specific keyword phrase in Google each month.
You’ll also learn what not to do (ie. keyword stuffing).
2. On-page SEO
On-page SEO is the process of optimizing web pages with the intention to rank high in
Google. If you want to rank #1 on Google, then your on-page SEO will need to be right on.
A few of the basic tips include:
– Title tags
– Meta descriptions
– Heading tags (or H1 tags)
– keyword usage
– content creation
– competitor analysis
– URL
– Robots.txt
– Internal & External Links
– Schema
– Canonical Tag
– Sitemap

3. Off-page SEO
Off-page SEO is often referred to as link building.
Link building is the process of getting other websites to link to your web pages.

#SEOCourse #SEOTraining #SearchEngine Optimization