🚨 Not using Web4Realty? Try our real estate website FREE →

SEO, or Search Engine Optimization, is a term used to describe how effective your website is at communicating with search engines.

As a real estate agent, you can leverage search engine optimization to increase your website traffic and generate high quality leads from your target demographic!

Search engines rank your website based on the content within the website. Search engines can’t read minds – they can read words. The content on your website dictates where and what you will rank for. If you have little-to-no relevant content, your website is simply not communicating its purpose.

This webinar covers the following topics:
– What is Search Engine Optimization
– Why Search Engine Optimization is important for REALTORS
– The pros and cons of SEO v.s. SEM
– Identifying the variables that Google’s algorithm uses to rank your website and pages
– Breakdown of the ideal anatomy of a page
– Understanding what page meta-tags are such as browser titles and meta-descriptions
– How to use Web4Realty’s tools to take full control of your website from a Search Engine Optimization perspective

Empires aren’t built in a day, and neither is your website. SEO is a process – the more you work on it, the more you will drive traffic to your website.

Check out these additional resources:

📖 Good v.s. Bad SEO:

📖 What are page meta-tags?

📖 How to setup a Google Business page:

📖 Real Estate Agent Website SEO Checklist: