– Here are some little-known methods for improving your marketing performance and digital footprint through syndicated advertising. When most companies think about launching a digital campaign across a syndicated network, their first instinct is to create a simple page with a form before turning on the ads. Studies show that it takes less than two-tenths of a second for a web visitor to form their first opinions about a page. Unfortunately, if your digital presentation is not gripping, and tantalizing the user will more than likely bounce. You may have heard the saying that lazy implementations lead to lazy results. Therefore, it is in the best interests of you and your company to put extra thought into planning your digital strategy. In fact, our firm has found that most companies lack the knowledge or experience needed to take proper advantage of the latest marketing trends. One such trend is the interactive lead capture page that can act as a digital customer service portal for users. By providing real-time answers to visitors questions, companies can increase their conversion rate, reduce their bounce rate and better serve their customers. i4 Solutions has implemented this type of presentation with great success for many of our clients with great success. In fact, some clients have seen over 150% increase in leads capture when transitioning to this strategy. For more information, please give us a call at your earliest convenience.