This video is about mastering Search Engine Optimization concepts and fundamentals. We will cover on how to make improvements that boost your website’s visibility on search engines, attracting the right kind of traffic to the right pages on your site.

Explore the basics of SEO, including how to read a results page and see how rankings affect businesses large and small. Discover how to implement foundational optimization strategies and techniques, including how to conduct keyword research, build internal and external links, optimize your pages and content, measure your successes and progress, and plan for a long-term SEO strategy.

Additionally, learn specific SEO tips for ecommerce, local search, and mobile audiences to expand your reach.

#ItsECampus #SEO #Search #Optimization