Why aren’t you ranking for your keywords? The competitors are outranking you and your site doesn’t show up when you Google your products. It could be that you aren’t getting specific enough.

What does this mean?

Do your competitors have specific pages for a product category, brand, or product line? Does your site only mention what you sell in passing on one page? Or do you mention 1000+ products on one page?

The page that is more specifically dedicated to a product, product line, service, or whatever it is you’re trying to rank for — that page will outrank a more generalized page 95 times out of 100.

#LockedownSEO #seo #keywordResearch

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