Copy URL, paste in Newsletter or Social Media – but there’s more to linking to a product than just copying the URL.
This week, an issue we reviewed with a client revolved around linking to products in an online store and what is needed or the best practice.

Things like SCHEMA and Open Graph provide additional data to the search engines and social media platforms which help in displaying the best possible link.

If you are running a $20 off coupon, link directly to a page which shows the $20 off coupon. If you’re talking about a specific product, link directly to that product for optimal results and conversions.

Don’t forget to make a Google My Business post promoting the product too. For information on GMB, check out this video –

Conor & Kim provide SEO Services, WordPress Web Design and Website Audits, through their SEO Company Big Red SEO based in Omaha Nebraska. We work with clients throughout the United States in multiple states.

From SEO Audits to SEO Training and PPC Management – contact www.BigRedSEO.com for an extra set of eyes.

#BigRedSEO #Omaha #SmallBusiness #Marketing #GoogleUpdate #BusinessOwners #FacebookLive

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