In this mastermind video, I’m interviewing Dan Shure of Evolvingseo.com, the Experts On The Wire podcast and a regular contributor to Moz.

I interviewed Dan a long time ago on another podcast, and something that always strikes me about him is his pragmatic and down to earth approach to search engine optimisation.

In this video interview Dan is going to help us understand traffic at ALL stages of the funnel. Google is NOT just for cold traffic and blog posts!

We can serve customers, leads, prospects and new audiences better when we understand how they search.

Plus, keep an eye out for a BRILLIANT insight from Dan on the importance of community engagement with regards to search engine rankings!

Experts On The Wire podcast:
Dan’s Twitter: